Solar drying racks full of fruit and vegetables at golden hour on an InstaFarm partner farm
  • Clean label
  • Solar-dried
  • Farm-traced
  • AI-powered B2B

Grown on farms. Dried by the sun. Sold smarter by AI.

InstaFarm turns farm surplus into clean-label, traceable produce, and runs the AI procurement platform that connects farmers directly to buyers. Less waste. Fairer income. Smarter supply chains.

Source on our AI platform Shop clean-label Read our story

  • 40% less post-harvest loss

  • 20% higher farmer earnings

  • 40% lower procurement cost

  • 4,600+ farmers & buyers on platform

Better food in. Waste, middlemen and guesswork out.

Two businesses, one supply chain: a clean-label produce brand and an AI procurement platform for crops and commodities.

Glass jars of whole, recognisable ingredients: ginger, seeds, almonds and herbs

Clean label

No preservatives, no additives, no added sugar in most.

Fresh fruit and vegetables spilling from a paper bag

Healthy

Low-heat solar drying keeps nutrients and real taste.

Farmers harvesting tomatoes and fruit into woven baskets in golden light

Farm-direct

Sourced from smallholder and women-led farmer groups.

A produce market stall stacked with tomatoes, peppers, aubergines and onions

B2B-ready

Bulk ingredients and private label for food businesses.

A phone scanning the QR code on a basket of fresh lettuce

Traceable

Every batch traced from farm and dryer to shelf.

Engine 1 · InstaFarm Foods

Clean-label, healthy, traceable produce

Solar-dried fruits and vegetables, freeze-dried fruit, powders, oils and snacks, sold to consumers and supplied in bulk to food brands.

  • D2C & retail
  • B2B ingredients
  • Private label
  • Export
See the product range
Solar-dried tomatoes and apple slices in a stone bowl

Engine 2 · InstaFarm Trade

AI-powered procurement for crops & commodities

A B2B SaaS marketplace where buyers find the right farmers, forecast demand and contract securely, while farmers sell direct, before produce spoils.

  • Smart matching
  • Demand forecasting
  • Flash sales
  • Smart contracts
Explore the platform

01 · The problem

Good food is lost before it ever reaches a plate.

At harvest, smallholder farmers often have more produce than the market can absorb. Without storage or processing, surplus spoils within days or is sold at distress prices. Conventional drying burns fossil fuel, and buyers rarely know where their food really comes from.

  • Surplus spoils

    Post-harvest losses hit smallholder farmers hardest, wasting food, water and months of labour.

  • Farmers earn less

    Distress sales and long chains of middlemen take most of the value of every harvest.

  • Supply chains are opaque

    Buyers cannot verify origin, quality or how their food was processed.

40%

of food produced in India is estimated to be lost or wasted. Source: NITI Aayog, “Action Research for Waste Reduction” (2023), citing estimates of food loss and wastage in India.

What if the sun could fix that?

02 · The solution: solar dryers

Sunlight is the new preservative.

Our solar dryers use free, clean energy to gently remove moisture from fresh produce, right at the farm gate. Surplus that would have rotted becomes clean-label food with a long shelf life.

  1. Capture the sun

    A covered drying chamber traps solar heat. No grid power, no diesel.

  2. Circulate warm air

    Gentle airflow dries produce evenly on clean trays, shielded from dust and insects.

  3. Keep the goodness

    Low-temperature drying preserves nutrients, colour and real fruit taste.

  4. Pack at source

    Processed and packed where it is grown, so value stays in the village.

Solar dryer programme

We don't just buy dried food. We put dryers in farmers' hands.

InstaFarm installs solar dryers with farmer groups and women's collectives, trains them to dry, grade and pack, then buys the output at fair prices.

Partner on a dryer install Read the story
Sun-dried tomatoes on a drying rack at a partner farm

  • Less waste

    Surplus harvest becomes shelf-stable stock instead of spoilage.

  • More income

    Dried produce sells for more, on the farmer's timeline, not the market's.

  • Clean energy

    Zero fuel costs and a lower carbon footprint from farm to shelf.

  • Every batch on record

    Each dryer is logged, so every pack can be traced back to it.

02 · Inside the solar dryer

How sunlight becomes shelf life.

A simple, rugged design that any farmer group can run. The sun provides the heat, and natural airflow does the rest.

Cross-section of an InstaFarm solar dryer: a glazed collector heats fresh air, which flows into a cabinet, rises through four trays of drying produce and leaves through a chimney vent.

Moist air out

Fresh air in

  1. Sun heats the collector

    A dark plate under glass turns sunlight into heat.

  2. Warm air flows in

    Heated air moves up the collector into the chamber.

  3. Moisture is drawn out

    Warm air rises through the trays, gently drying the produce.

  4. Humid air escapes

    Moist air leaves through the vent, pulling in fresh air.

From harvest to pack

A simpler way from harvest to market.

We help farmer groups turn surplus produce into shelf-stable, high-value products using solar drying.

  1. Harvest surplus

    Ripe produce collected from partner farms.

  2. Wash & sort

    Cleaned and graded for quality by hand.

  3. Slice

    Cut evenly so every piece dries at the same rate.

  4. Load trays

    Spread in a single layer on food-grade trays.

  5. Solar dry

    Low, steady heat for 12–30 hours, by produce.

  6. Grade & pack

    Checked for moisture, packed and batch-coded.

Traditional open-air drying

Traditional methods lead to high losses.

  • Exposed to dust, birds and insects
  • Uneven drying, easily spoiled by rain
  • Colour and nutrients fade in direct sun
  • No record of how it was processed

InstaFarm solar dryer

Cleaner drying. Greater value.

  • Enclosed, hygienic drying chamber
  • Faster, more even drying in all sunny weather
  • Keeps natural colour, flavour and nutrients
  • Every batch logged and traceable

02 · Before & after

Same harvest. Two very different endings.

Five days after harvest, surplus produce left in the open is spoiling. The same harvest in a solar dryer becomes clean-label food, ready to sell. Drag to compare.

The same produce left in the open: rotting chillies, mouldy tomatoes, a bruised mango, a blackened banana and wilted greens Without a dryer

Day 5Spoiled surplus. Lost income.

Solar-dried chillies, tomatoes, mango strips, banana chips and greens on a dark stone surface With an InstaFarm solar dryer

Day 5Shelf-stable, clean-label, ready to sell.

  • Fresh surplus

    Spoils within days

    Without storage or processing, ripe fruit is lost soon after harvest.

  • Solar-dried

    Shelf-stable for months

    Low moisture keeps it safe, with no preservatives added.

  • For the farmer

    Surplus becomes income

    Produce that would be thrown away is sold at a fair price.

A woman farmer smiling as she lays tomato slices on wooden solar-drying racks at sunrise

03 · The people

Women at the heart of the supply chain.

Many of the hands that grow, dry and pack our produce belong to women. We work with women-led groups so that the skills, the income and the decisions stay with them.

  • Skills that stay

    Training in solar drying, grading, packaging and digital selling tools.

  • Fair, direct income

    Direct market access means farmers keep more of every sale.

  • Dignified work, close to home

    Processing at source creates local jobs in rural communities.

We used to throw away so much. They taught me how to dry, package, and even use digital tools. I feel more in control of my farm and my future.

Abena OwusuOrganic grower, Accra, Ghana

  • 80+

    women farmers trained

  • 20+

    women-led collectives

04 · The process & traceability

From farm to pack, every step on record.

Produce is dried, graded and packed where it is grown. Every batch carries a record of the farm and dryer it came from, so anyone can check the journey. Try it with the code on a pack.

  1. Source

    Surplus harvest bought direct from farmer groups.

  2. Solar-dry

    Low-heat drying keeps nutrients, colour and flavour.

  3. Pack at source

    Sustainable, zero-waste packaging. Value stays local.

  4. Trace & ship

    Verified traceability from farm to buyer or shelf.

Live traceability demo

Trace a pack

Demo data
Try a sample:

05 · How impact scales

Impact that pays for itself.

Every dryer we install creates supply. Every sale creates data. Every data point makes the platform smarter and brings in more buyers.

  • 01

    B2B ingredients
    & private label

    Bulk solar-dried produce and powders for food manufacturers, HoReCa and brands.

    Ingredients at scale
  • 02

    Clean-label
    consumer brand

    D2C, retail, gifting hampers and export to health-conscious markets.

    From farms to shelves
  • 03

    AI procurement
    SaaS

    Recurring platform revenue from buyer subscriptions and marketplace transactions.

    Smarter markets
  • 04

    Solar dryer
    partnerships

    Dryer deployments co-funded with CSR, development and climate partners.

    More dryers, bigger impact

The InstaFarm flywheel

A self-reinforcing cycle for greater impact.

More farmers onboarded lead to more dryers, more supply, more sales and better data, making the platform smarter and creating even greater opportunities.

  1. 1. Solar dryers

    Installed with farmer groups

  2. 2. Clean‑label supply

    Less waste, traced batches

  3. 3. Brand & B2B sales

    Margin + farmer income

  4. 4. Market data

    Prices, demand, quality

  5. 5. Smarter AI platform

    More buyers, more farmers

More farmers onboard → more dryers → more supply → smarter data → greater impact.

Traction that compounds.

Figures as of October 2026

  • 4,600+farmers & buyers on platform
  • 100 Tcrop supply
  • 100+sellers
  • 40+B2B buyers
  • 30+products

06 · Measured impact · UN SDGs

Good business, measured in impact.

Less food lost, lower emissions and fairer incomes for smallholder farmers, including women-led groups, are built into the model.

  • 40%

    less post-harvest loss

  • 80

    women farmers empowered

  • 60 T

    CO2 emissions prevented

  • 40 T

    food naturally preserved

Contributing to the UN Sustainable Development Goals

  • 1

    No
    Poverty

  • 2

    Zero
    Hunger

  • 5

    Gender
    Equality

  • 7

    Clean
    Energy

  • 8

    Decent
    Work

  • 12

    Responsible
    Consumption

  • 13

    Climate
    Action

Where we operate

Grown under the sun. Enjoyed around the world.

Farmer clusters and solar dryers in India, a European headquarters, and customers and platform users across four continents.

World map: InstaFarm sources and solar-dries produce in India, is headquartered in Espoo, Finland, and serves customers and platform users in the UK, Germany, France, the UAE, Ghana and the USA.

  • Sourcing hubs

    6

    India · Maharashtra, Karnataka and Kerala

    Terraced farmland in India at sunrise

  • Solar dryers deployed

    120+

    Units across farmer clusters

    A solar dryer full of produce on a farm

  • Markets served

    5

    India, UK, Germany, France, UAE

    Container port at sunset

  • Platform users

    80+

    Farmers and buyers in India, Ghana and USA

    Women farmers sorting produce

  • Headquarters

    1

    Vaurautta Technology Oy, Espoo, Finland

    InstaFarm headquarters building

Partners & customers

Trusted across the agri-food chain.

Become a partner 

Technology & ecosystem partners

  • CropLogic
  • AgriSA
  • Plant Response
  • Agroop
  • Agworld
  • WeatherTrends

Clean-label range · Retail & bulk

Snack with purpose. Taste the sun.

Naturally dried. Nutrient-rich. No preservatives. From farms to your table.

Shop now Bulk / B2B enquiry

Trusted by farmers and customers.

  • “InstaFarm opened a whole new market for me. I sell smarter now, with better prices and less waste.”

    Suresh Patel, Farmer, India

  • “I care about what I eat and where it comes from. InstaFarm ticks all the boxes: fair, clean, and delicious.”

    Tom R., Manchester

  • “The powdered beetroot and spinach blends are perfect for my smoothies. Love that it's traceable and farmer-sourced.”

    Emma D., Berlin

FAQ

Questions, answered.

Can't find what you need? Get in touch.

Ingredients you can read and recognise. Our products have no preservatives and no additives, and most have no added sugar. Just produce, dried the right way.

Fresh produce is sliced and placed on trays inside a covered solar dryer. Trapped heat and gentle airflow remove moisture at low temperatures, keeping nutrients, colour and flavour, with no grid power and no chemicals.

Yes. Every batch carries a code linking it to the farmer group, harvest date and solar dryer it came from. Enter the code from your pack in the traceability tool above.

Yes. We supply solar-dried produce, powders and snacks in bulk to food manufacturers, HoReCa and brands, and offer private-label packing. Minimum order: 25 kg per product for bulk, or 500 units for private label. Contact us for samples and pricing.

Our AI-powered B2B procurement platform for crops and commodities. Buyers get smart farmer matching, demand forecasting and smart contracts; farmers get an online store, pricing insights and flash sales for near-spoiling produce.

Farmers can sign up as sellers on InstaFarm Trade to list produce and reach buyers directly. Farmer groups interested in a solar dryer installation can contact our team.

Shelf life depends on the product and its pack. Solar-dried fruit and vegetables, dried to a safe low moisture level and sealed in airtight packs, typically keep for 6 to 12 months unopened. Powders and spice blends usually last up to 12 months, while candied fruit and products with natural oils are best within 6 to 9 months. Every pack carries its own best-before date. Store in a cool, dry place away from direct sunlight, and reseal after opening.

Yes. We ship across India and export to the UK, Germany, France and the UAE. Orders within India usually arrive in 3 to 7 working days, and international orders in 7 to 14 working days, depending on destination and customs. For bulk and B2B shipments, timelines are confirmed with each order.

We work with food businesses, CSR teams and climate partners to scale solar drying and fair, traceable sourcing. Reach out to our team through the contact section.

From the blog

From field to fork.